Privacy Policy

This Privacy Policy (hereinafter referred to as "the Policy" or "this Policy") is published by 777game (hereinafter "777game", "we", "us", or "our") and applies to all personal data collected, processed, stored, and used in connection with the operation of the online casino and sports betting platform accessible at https://777game.casa (the "Platform") and any related services, customer communications, and marketing activities.

This Policy is addressed to all users, registered players, and visitors of the Platform (collectively, "you", "the User", or "the Player"). It explains in plain, accessible terms what personal data we collect about you, the purposes for which we process it, the legal bases on which we rely, how long we keep it, who we share it with, and what rights you have with regard to your own data.

This Policy should be read alongside our Terms & Conditions and our Responsible Gambling Policy, both of which form part of the broader contractual and compliance framework that governs your relationship with 777game.

For the purposes of this Policy, the following terms shall carry the meanings ascribed to them below:

• "Personal Data" means any information that identifies or could reasonably be used to identify a living individual, either directly (such as a full name or identification number) or indirectly (such as a device identifier combined with a geolocation).
• "Processing" means any operation or set of operations performed on Personal Data, including but not limited to collection, storage, retrieval, use, disclosure, alteration, combination, restriction, erasure, or destruction.
• "Data Controller" means 777game in its capacity as the entity that determines the purposes and means of processing Personal Data collected through the Platform.
• "Data Processor" means any third party that processes Personal Data on behalf of 777game in accordance with 777game's instructions, including payment processors, KYC verification providers, cloud hosting providers, and fraud detection services.
• "Consent" means a freely given, specific, informed, and unambiguous indication of a data subject's agreement to the processing of their Personal Data for a specified purpose.
• "Cookies" means small text files placed on your device by the Platform for the purposes described in Section 9 of this Policy.
• "KYC" means Know Your Customer — the identity verification process required to activate full withdrawal privileges and comply with anti-money-laundering obligations.

777game collects personal data across several categories, depending on your interaction with the Platform. The table below summarises the categories of data we collect and examples of specific data points within each category:

777game collects personal data through the following mechanisms:

4.1 Direct Collection

Data provided directly by you when you register an Account, complete the KYC verification process, make a deposit or withdrawal using Malaysian payment methods (DuitNow, FPX, Maybank, CIMB, Public Bank, Hong Leong, Touch 'n Go eWallet, Boost, GrabPay) or cryptocurrency (BTC, ETH, USDT, BNB), contact our support team, or respond to any promotional communication.

4.2 Automated Collection

Technical and gameplay data is collected automatically through cookies, server log files, and platform analytics tools when you access the Platform. This data is collected regardless of whether you are a registered user or a guest visitor, subject to your cookie preferences as described in Section 9.

4.3 Third-Party Sources

In connection with our KYC and fraud prevention obligations, we may receive supplementary identity and risk data from third-party verification service providers. This data is used solely to verify your identity and to comply with anti-money-laundering requirements. We may also receive data from our payment processors confirming the status of deposit and withdrawal transactions.

777game processes personal data only where we have a valid legal basis for doing so. The table below sets out the primary purposes for which we process your data and the corresponding legal basis for each:

Where we rely on legitimate interests as our legal basis, we have assessed that our interests do not override your fundamental rights and freedoms, taking into account the reasonable expectations of persons using an online gaming platform. You have the right to object to processing based on legitimate interests — see Section 10 for how to exercise this right.

777game does not sell, rent, or trade your personal data to third parties for their own commercial purposes. We share personal data only in the following limited and defined circumstances:

• Payment Processors: We share financial data (transaction amounts, payment method identifiers) with our payment processing partners — including providers supporting DuitNow, FPX, and the major Malaysian banks — solely to facilitate deposit and withdrawal transactions. These processors are bound by contractual obligations to process data only as instructed by 777game.
• KYC and Identity Verification Providers: We share identity documentation with regulated third-party KYC service providers to fulfil our age verification (21+) and anti-money-laundering obligations. These providers are authorised to use the data only for verification purposes.
• Cloud Hosting and Infrastructure Providers: Platform data, including player records and transaction logs, is hosted on secure cloud infrastructure. Our hosting providers process data solely as data processors acting on our instructions and are subject to data processing agreements.
• Fraud Prevention and Security Services: We may share technical identifiers (IP addresses, device fingerprints) with specialist fraud prevention services to detect and prevent account abuse, bonus fraud, and other prohibited conduct as defined in our Terms and Conditions.
• Legal and Regulatory Authorities: We will disclose personal data to law enforcement agencies, courts, regulators, or other public authorities when legally required to do so, or when we believe in good faith that disclosure is necessary to protect the rights, property, or safety of 777game, our players, or the public.
• Corporate Transactions: In the event of a merger, acquisition, sale of assets, or other corporate restructuring involving 777game, personal data may be transferred to the acquiring entity, subject to the same privacy protections described in this Policy.

777game operates internationally and, as a result, your personal data may be transferred to, stored in, and processed in countries other than Malaysia. In particular, data may be transferred to the jurisdiction in which 777game's primary licensing authority is located, and to data centres operated by our cloud infrastructure providers.

Where we transfer personal data outside Malaysia, we take appropriate steps to ensure that your data receives a level of protection consistent with applicable data protection standards. These steps may include:

• Entering into standard contractual clauses or data processing agreements with the receiving entity that impose equivalent data protection obligations;
• Transferring data only to countries or organisations that have been assessed as providing adequate data protection;
• Applying technical and organisational safeguards (encryption, access controls, pseudonymisation) to mitigate risk during transfer.

By registering an Account with 777game and using the Platform, you acknowledge that your personal data will be transferred internationally in the manner described above.

777game retains personal data for no longer than is necessary for the purpose for which it was collected, or as required by applicable legal and regulatory obligations. The following general retention periods apply:

• Account and identity data: Retained for the duration of the Account plus a minimum of five (5) years following permanent Account closure, in compliance with AML record-keeping requirements.
• Transaction and financial records: Retained for a minimum of five (5) years following the date of the relevant transaction.
• KYC documentation: Retained for the duration of the Account plus a minimum of five (5) years from Account closure.
• Customer support communications: Retained for two (2) years from the date of the most recent communication in a support thread, unless the matter remains subject to a dispute or legal proceeding.
• Gameplay and session data: Retained for a minimum of three (3) years, required for responsible gambling monitoring, fraud investigation, and dispute resolution.
• Marketing consent records: Retained for the duration of consent plus one (1) year following withdrawal of consent.

Upon expiry of the applicable retention period, data is either permanently deleted from all systems or irreversibly anonymised such that it can no longer be associated with any identifiable individual. Anonymised aggregate data may be retained indefinitely for statistical analysis and platform development purposes.

777game uses cookies and similar tracking technologies (including web beacons and local storage) to operate and improve the Platform. The categories of cookies we use are as follows:

9.1 Strictly Necessary Cookies

These cookies are essential for the Platform to function and cannot be disabled. They are used to maintain your login session, apply your security preferences, and process transactions. No consent is required for strictly necessary cookies.

9.2 Functional Cookies

These cookies enable enhanced functionality and personalisation, such as remembering your language preference or your game filter settings. Disabling these cookies may affect the quality of your experience on the Platform but will not prevent access.

9.3 Analytics Cookies

We use analytics cookies to understand how players interact with the Platform — which pages are visited most frequently, where users drop off, and how features are used. This data is used exclusively to improve the Platform and is not shared with third parties for advertising purposes.

9.4 Managing Cookies

You can manage your cookie preferences through your browser settings. Most modern browsers allow you to view, delete, and block cookies on a per-site basis. Please note that blocking all cookies may impair the functionality of the Platform, including your ability to log in or complete transactions. Detailed browser-specific instructions for managing cookies are available through the help documentation of your browser provider.

Subject to applicable law and our legitimate operational requirements, you have the following rights in relation to your personal data held by 777game. You may exercise any of these rights by contacting us at [email protected]:

We will respond to all data rights requests within 30 calendar days of receipt. In complex cases or where we receive a high volume of requests simultaneously, we may extend this period by a further 60 days — in which case we will notify you of the extension and the reason for it within the initial 30-day window.

The 777game Platform is strictly intended for persons aged 21 years and above. We do not knowingly collect personal data from any individual under the age of 21. Age verification is a mandatory step of our KYC process for all Account holders.

If we become aware that personal data has been collected from a person under the age of 21 — whether through misrepresentation during registration or otherwise — we will take immediate steps to delete all personal data associated with that individual's Account and to permanently close the Account. Any funds held in such an Account will be handled in accordance with our Terms and Conditions and applicable legal requirements.

If you have reason to believe that a minor has registered an Account on the Platform, please notify us immediately at [email protected] so that we can investigate and take appropriate action without delay.

777game implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, alteration, or disclosure. These measures include:

• Encryption: All data is encrypted at rest using AES-256 and in transit using TLS 1.3. This applies to all data transfers between your browser or device and our servers.
• Access Control: Access to systems containing personal data is restricted to authorised personnel on a strict need-to-know basis, enforced through role-based access controls and multi-factor authentication for administrative access.
• Penetration Testing: Our infrastructure is subject to regular independent security assessments and penetration testing to identify and remediate vulnerabilities before they can be exploited.
• Monitoring and Intrusion Detection: We operate continuous security monitoring systems that detect and alert on unusual access patterns, potential data exfiltration attempts, and other indicators of compromise.
• Incident Response: We maintain a documented data breach response procedure. In the event of a security incident affecting your personal data, we will notify affected individuals and relevant authorities in accordance with applicable law.

While we take all reasonable technical and organisational precautions to protect your data, no system can be guaranteed to be completely secure. You are also responsible for maintaining the security of your own Account credentials. We strongly recommend enabling two-factor authentication (2FA) and using a unique, strong password for your 777game Account.

The 777game Platform may contain references to or integrations with third-party services — for example, payment processing interfaces operated by DuitNow, FPX, Touch 'n Go eWallet, Boost, GrabPay, or cryptocurrency network providers. These third-party services operate under their own privacy policies, which govern how they process the personal data you provide directly to them during a transaction.

777game is not responsible for the privacy practices of any third-party services that you access in connection with using our platform. We recommend that you review the privacy policies of any third-party service provider with whom you interact when using the Platform.

Our Platform does not contain advertisements from third-party advertising networks, and we do not share player data with advertising technology platforms for targeted advertising purposes.

777game reserves the right to update, amend, or replace this Privacy Policy at any time in response to changes in applicable law, regulatory guidance, operational practice, or the features and services offered on the Platform. The "Last Updated" date at the top of this page will be revised each time a new version is published.

Where changes are material — for example, where we introduce a new category of data processing or a new purpose for which we use your data — we will notify registered Account holders via the email address registered to their Account prior to the changes taking effect. For minor or administrative updates, publication of the revised Policy on this page will constitute sufficient notice.

Your continued use of the Platform following the publication of a revised Privacy Policy constitutes your acknowledgement of and agreement to the updated Policy. If you do not agree with any change, please contact us to discuss your options or to close your Account.

For any questions, concerns, or requests relating to this Privacy Policy or to the processing of your personal data by 777game, please contact us using the details below. All privacy-related enquiries are handled by our compliance team. The support email address below is a plain-text reference only and is not a clickable link.

15.1 Complaints

If you are not satisfied with our response to a data rights request or with the way in which we have handled your personal data, you have the right to submit a complaint to the data protection supervisory authority in the jurisdiction in which 777game holds its primary gaming licence. Details of the relevant supervisory authority will be provided upon request.

We would, however, encourage you to contact us directly in the first instance so that we have the opportunity to address your concern before a formal complaint is escalated. Our compliance team is committed to resolving all privacy-related concerns promptly and fairly.